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consumer shopper insights Assortment and Merchandising Consumer and shopper insights Market performance measurement Marketing, media and personalized offers Operations and supply chain BASES product offer management Revenue growth management Route-to-market; Small and medium-sized businesses (SMB)Quantitative research strategies and insights – short cuts to articles on quant research, conjoint analysis, shopper panels, opinion polls and surveysConsumer Insights Guiding the way forward by turning insights into action. To achieve growth in a fast-changing world, new ways of researching, predicting, and responding to consumer and shopper behaviors are vital. NielsenIQ’s Consumer Insights suite of products go beyond the “what” and the “why” of behavior and focuses on the “how .
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consumer shopper insights